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Tag Archives: servicedesign
Mobile apps as touchpoints in a service system
In September 2011 I had the pleasure to be invited by my good friend and augmented citizen Dan Romescu (@dromescu), a world-travelling mobile tech guru, to the Eastern-European Mobile Monday summit in Bucharest, Romania. The event, which gathered several hundred … Continue reading
Posted in Events, Management models, Marketing
Tagged mobile, sd-logic, servicedesign, serviceinnovation, UXdesign
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Service design within the buisness model canvas
I’ve been working with that canvas for over 2 years now. There are many documented case studies of using the canvas out there on the web and it gained rapid and growing interest by the business community. There is also … Continue reading
Customer journey mapping vs. job mapping
Customer’s typically follow a similar mental and formal process when engaging with a company. A typical framework is: Awareness -> Research -> Engaging -> Buying -> Delivery -> Use -> Support -> Sharing First people get aware of a particular … Continue reading
Social business & Service Design
From a business point of view I was focusing on advertising, social marketing, branding and enterprise 2.0. But the broader view is the emergence of social business, greatly summarized in Graham Hill’s “A manifesto for social business”. If you take … Continue reading
Service Design Network Conference 2010: Workshop on Public Service Design
When you are part of a community of practice and if people who belong to this community don’t live all just around the corner, it’s great to have occasions for real meetings where you can have exchange on common experiences … Continue reading
Service design tools & methods
Roberta Tassi has done an excellent work by creating a comprehensive & well structured collection of service design tools under www.servicedesigntools.org. In addition to service management and service marketing frameworks and more common business tools & analytics (Lean, Six Sigma, … Continue reading
What ist service design ?
What is a service ? Services involve people, are provided and experienced through systems & processes at different touchpoints, are propositions to the customer, create value in different ways and happen over time. Service economy Services account for about 70 … Continue reading
